Phoebe Griffiths,  teacher

Phoebe Griffiths


UK Creative Content Lead

Meet Phoebe, the UK’s creative content maven! As the creative content department lead, Phoebe uses her 6 years of content experience to orchestrate a harmonious blend of captivating content and Search Engine Optimisation (SEO) strategies while nurturing and empowering the truly talented UK editorial team. Day-to-day, you can find Phoebe planning out engaging content and supporting her team to write wonderful words for all.

During her leisure hours, you might be able to find Phoebe engrossed in deep conversations at a cosy coffee shop with her book club or volunteering at her neighborhood community art space and cinema. As an advocate for wellbeing, she also loves an evening spent at the hot yoga studio or seeking solace in nature.

Career Story

Phoebe began her journey studying Journalism in Newcastle, at a Russell Group University. During her time there, Phoebe's passion for the arts and entertainment world led her to become an arts and entertainment writer for the esteemed Courier publication. Her articles covered an array of enthralling topics, ranging from art exhibitions to the latest film releases, establishing her as a keen observer and communicator of creative endeavors. Not only did she excel in her writing, winning an award for an investigative piece, but Phoebe also served as the Journalism student representative for her year, showcasing her leadership and team-building skills early on.

Phoebe's ascent in the content domain truly began when she secured her first role as a Content Producer in the film industry. In this capacity, she found herself gathering and creating exciting creative content by interviewing actors and filmmakers, including a director of a Star Wars film! Collaborating closely with leading film PR agencies, Phoebe was privy to the glitz and glamour of red carpet events, immersing herself in the world of film press. It was also during this time that she also delved into the intricacies of Search Engine Optimisation (SEO), igniting a spark that would guide her career path ever since.

Expanding her horizons, Phoebe ventured into the realm of medical writing in the healthcare field. This new role not only allowed her to demonstrate her versatile writing prowess but also fostered a deep-rooted affection for mental health advocacy and wellbeing.

A passionate traveller at heart, Phoebe then embarked on a van-life journey through New Zealand, during which she continued to nurture her love for writing by freelancing across diverse industries. During the pandemic, Phoebe also contributed to GRV Media’s The Focus, now HITC, covering news topics and political opinion features.

From think-pieces to arts and entertainment blog posts for local brands to voluntary contributions for mental health charity, Mind, Phoebe's writing demonstrated her innate ability to connect with diverse audiences on a range of meaningful subjects.










Stories


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