Betty Gardiner

UK Class Production LeadIntroducing Betty, UK class department lead! Using her user experience skills combined with three years of copywriting experience and SEO strategies, Betty carefully crafts captivating class descriptions. We want every teacher to shine, which is why the class production department is vital, they work hard to make each class stand out. Betty is the driving force behind ensuring operations run smoothly and bringing classes to life.A day in the life of Betty is a bustling adventure full of variety! From carefully vetting and optimising classes to writing engaging content across the ClassBento website, there’s a lot to do. Her passion for supporting her amazing team shines through as she empowers everyone to deliver their best work with her positive attitude.Away from her desk, Betty continues to be creative in other ways. She loves to indulge in crafts like embroidery and needle felting or feeding her inspiration by creating digital art. Betty also loves to unwind at the cinema and delights in whipping up delicious baked goods for her friends and family.Career StoryBetty has always been a wordsmith at heart. A graduate of English Literature and Creative Writing, Betty's fondness for words was nurtured during her university years. Her journey to ClassBento was an unexpected turn that occurred during the midst of a global pandemic. The company had just set foot in the UK and Betty was amongst the first pioneers to join the company's UK team. Betty played a pivotal role in shaping the UK site, contributing to its expansion into the US, and lending her support to the Australian team.At ClassBento, Betty has discovered her true creative outlet. Her role energises her as she loves writing class descriptions that spark curiosity and helping talented artisans and teachers share their skills and passions with the world. With her words as her paintbrush, she crafts stories that not only engage but also inspire, inviting readers to join her on a journey of exploration, learning, and joyful self-discovery. Betty resonates with ClassBento's values and constantly strives to help people discover new horizons, nurture their inner artists and connect them with their local community. Working in class creation plays a crucial role in bringing this mission to life!